Marca by BolognaFiere

On January 16th and 17th the Private Label Fair held in Bologna

23 January 2019

The 2019 edition of Fiera Marca, one of the major international exhibition on Private Label products, has just ended. It was organized by BolognaFiere in collaboration with the Modern Distribution Association (ADM).

In a 38 thousand square meters space, more than 500 companies participated, 23 signs, 750 exhibitors: numbers are growing compared to the previous edition.

Marca by BolognaFiere is the only private label event in Italy, the second in Europe. It is a unique opportunity for international networking which involves the entire production and distribution chain, strategic to analyze market trends and to activate new business contacts.

"Packaging is one of the emerging themes", said Marco Momoli, BolognaFiere Commercial Director, "for the aspects that it involves, from safety to sustainability, from its commercial strategy to innovation".

4 Flying took part in Marca 2019 presenting 4PACK to the companies: the digital solution that optimizes the packaging process for the Private Label products, the GDO sector and producers. 4PACK has been very successful and it is reconfirmed as an essential tool for the forward-looking companies.

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