Alì S.p.A. has become over the years the leader of the GDO market in Veneto and Emilia Romagna with stores divided into two GDO channels: Alì Supermarkets, neighborhood stores and smaller areas, and Alìper with stores between 2,000 and 5,000 square meters. The company is in strong expansion and is developing a line of own brand products with growth forecasts.
In order to respond more effectively to consumers' expectations of quality, service and convenience, as well as to the company's expansion, Ali has opted to implement the 4Pack solution
The implementation of 4Pack has resulted in:
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